My group got in contact with the Premier Inn head office in order to get permission to use their branding and name for our project, we have so far received feedback that they are delighted for us to go ahead and create this project, and are going to write up a formal letter for us, which we are just awaiting.
Today I met up with Veronika and showed her the indesign document of the final leaflet, reflecting on the feedback given during this, I have decided to change the colour theme. We discussed how the dark purple colour isn’t breathable it makes the leaflet very constrophobic and less space. From this I have decided to change the overall colour to white, after taking inspiration from other hotel websites. I also began to explore with the colours, creating and collecting palettes from Adobe Color challenge what colours could go with others in order to make certain information stand out. I also looked into leaflets from the hotel and as you can see in the images below, colours such as orange, blues and yellow work very well when trying to create this.
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